Chase Exec Talks Card Confidence

14 June 2012

Credit card issuers have been offering all sorts of up-front benefits for years to acquire new customers. But where issuers used to “hope for the best” after landing new accounts, Chase Card Services GM David Gold says a much wider range of features are being used to keep a card at the top of the wallet.


David Gold
General Manager, Chase Card Services

David Gold has 20 years professional experience, primarily in consulting, marketing and business development, with a majority of time spent in the loyalty, rewards and credit card industries for JPMorganChase and American Express. He has developed and worked on numerous co-brand credit cards, including the United Mileageplus Explorer and Club Cards and Continental OnePassPlus Card, and helped develop the Ultimate Rewards program from Chase. David hold a bachelor’s degree in accounting from Binghamton University and an MBA from Columbia Business School.

Comments

No comments on this article.

Comments by Disqus

More Features

Data Center
Event Calendar
Country Profiles
Featured eBook
Media Center
Lydian Journal
ROAM Newsroom
MasterCard Newsroom
Discover Newsroom
TSYS Newsroom
CSI Newsroom
Follow PYMNTS.com