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Fingerprint Underwriting: Kabbage’s Secret Weapon
11 April 2013
How does Kabbage manage to tailor loans to small businesses and merchants that most banks won't touch? According to Rob Frowhein, CEO and founder of Kabbage, a process known as "fingerprint underwriting," is the key. Market Platform Dynamics CEO Karen Webster spoke with Frohwein about his "no two businesses are alike, but we can still make money" philosophy, and about Kabbage's success thus far in 2013.
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