Remember Fab? The home furnishings and fashion accessories online retailer that was once valued at $1 billion is banking on an updated iOS app that includes augmented reality tech to buttress its floundering business. The augmented reality tech allows a customer to “see” firsthand how...
UberMedia, a company known for transforming “mobile behavioral data,” announced on Wednesday (July 13) that it was launching a new product, Optimal GeoSpace, which the brand says will erect a “virtual fence around individual retail shopping areas, enabling retail marketers to fully capitalize on the...
There’s an argument to be made that the internet is built on nothing but an invisible web of Google AdSense and AdWords dollars. There’s no doubt that Google‘s dominance in the search engine market means it’s similarly dominant in the realm of online marketing, and...
There was a point in the 90s at the height of the telemarketing boom when talking to a human operator seemed like finding a needle in a haystack of automated robocalls. If many more chatbots hop onto Facebook Messenger, that may be the experience for...
Every retailer is in search of the next great innovation to their business models, but they always say that you don’t have to reinvent the wheel to come up with something worthwhile. Well, Walmart is testing out whether it can reinvent a critical part of...
Just when it looked like online-only brands would take every last penny of brick-and-mortar retailers’ lunch money, digital merchants started opening up B&M store fronts like it was the newest fad in town. Now, it’s online electronics merchant Newegg‘s turn to put down more roots...
The power suit and a pen and paper might have been the essentials of business a few decades ago, but now, a good computer is all one really needs to log in for work or even start a new business from scratch. At scale, that...
According to emerging reports, Google is moving to make it easier for retailers and travel firms to promote themselves using better connection of search results to appropriate advertisements through its Shopping Showcase format. Shopping Showcase ads look for broader search terms – “children’s shoes,” “home design”...
In a perfect future, drones would zip through the sky carrying packages containing everything from pet food to baby diapers over our heads in the most efficient, affordable and expedient manner of delivery possible, while we all went about our daily lives (and we’d all...
