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Commentary » PYMNTS Voice
In the previous two entries in this series I introduced you to the field of behavioral economics and then described some of the empirical work and insights from this new field. Unfortunately for those in the payments business, behavioral economics is also used to advocate regulations and other government interventions into this industry. In Making Credit Safer, for example, Professors Bar-Gill and Warren argue that "[m]any consumers are uninformed and irrational," "consumers make systematic mistakes in their choice of credit products and in the use of these products," regulations should adopt a number of "behaviorally informed" policies designed to address the consequences of consumer ignorance and irrationality.
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