Bringing EMV compliance to the U.S. will pay off, says Erik Vlugt, Vice President of Product Marketing with VeriFone. One key reason: EMV-compliant chips are more secure than the magnetic strips currently installed in credit and debit cards used throughout the United States. Vlugt and David Evans discuss further in an exclusive audio interview.
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Vice President of Product Marketing – VeriFone
Mr. Vlugt joined VeriFone in 2004, serving as Sr. Product Manager for Customer Facing Devices. In this capacity he helped define and drive the development of the MX line of products. In 2006, Mr. Vlugt was promoted to Director of Product Management for Integrated Solutions to help drive and execute the global product strategy for integrated products. In 2010, Mr. Vlugt accepted his current Vice-President of Product Marketing position. He is currently responsible for North America product marketing, which includes the retail, petroleum, and financial channels.
Prior to joining VeriFone, Mr. Vlugt held various consumer electronics product management and technical marketing positions at TDK Corporation and ShareWave, which was later acquired by Cirrus Logic. Mr. Vlugt is a native of Holland and he obtained his degree in Computer Science and Business in Amsterdam.