Foursquare Tells WSJ It’s Considering Personalized Coupons

Foursquare CEO Dennis Crowley says his company is working on developing personalized coupons for its users as a new source of revenue, in an interview with the Wall Street Journal.

“We are building software that’s able to drive new customers and repeat visitors to local businesses,” Crowley told WSJ’s Spencer Ante.

Foursquare, one of the first social networks to highlight “check-ins,” has roughly 20 million users, and was valued at $600 million in a fundraising round last year.

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