Amazon-owned Quidsi Launches Prime-Like Membership Program

Quidsi, the parent company of Diapers.com, Yoyo.com and Wag.com, and a subsidiary of Amazon, has announced a new customer loyalty program called Familyhood Plus. Similar to Amazon Prime, shoppers who enroll will receive free two-day delivery on 90 percent of the products on Quidsi’s related sites.

“Prior to today, Quidsi sites would only promise free two-day shipping for orders of $35 dollars or more, but these could include a cart filled with items from across all the Quidsi-owned sites,” TechCrunch noted in its report.

Quidsi is currently offering a free three-month trial of the service with an annual membership feature expected to debut soon.

Read the full report here.