Ingenico Acquires Ogone, Begins Multi-Channel Strategy
Ingenico has announced it has reached an agreement to acquire Ogone, the , the leading pan-European online payment services provider for an enterprise value of € 360 million. The acquisition is a landmark for Ingenico’s strategy : becoming the unique “one-stop-shop” provider covering multi-channel payment solutions: point-of-sale, online and mobile.
The combination of Ingenico’s customer base and infrastructure with Ogone’s platform would offer an unrivalled ability to generate significant synergies in terms of new upselling opportunities and offer optimization expected to generate additional EBITDA in excess of €20m by 2015. With this acquisition, Ingenico would also further reinforce its presence in Transactions while leveraging the attractive exposure to the online transactions growth.
The acquisition of Ogone is a key milestone in the execution of the Group strategy offering unique synergies with Ingenico entities, notably easycash and ROAM”, said Philippe Lazare, Chief Executive Officer of Ingenico. “Combining Ogone’s leading position in the online space with our unique position in the point-of-sale and mobile space will enable us to address multi-channel global payment solutions for both merchants and acquirers, first in Europe and then in high potential geographies. I am very proud of this acquisition that will benefit our employees, customers and shareholders. We look forward to working together. ”
The acquisition of Ogone could really mean a shift in Ingenico’s position in the payments market. A combination of Ogone’s online leadership and Ingenico’s prime position in the POS and mobile markets will effectively turn the latter into a « one-stop-shop » for merchants in Europe.