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Data Drivers Series With Tom Byrnes, CMO At Vesta Corporation

October 31st at 4:00 PM (EST)

Join Karen Webster, CEO of MPD and special guest Tom Byrnes, CMO at Vesta Corporation for the PYMNTS Data Drivers Series taking place Monday, October 31, 2016 at 4:00 PM (EST). 

This 20 minute live digital show will position interesting topics and exclusive data points from Vesta’s recent research report on the financial impact of e-commerce fraud.

Key findings include:

– Fraud costs merchants more than 7.5% of their annual revenue.

– False positives account for 2.8% of revenue lost.

– Fraud and chargeback management consume between 14% and 23% of operational budget.

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To attend this exciting live digital discussion on Monday, October 31, 2016 at 4:00 PM (EST), please use the information shown below:

Access WebEx: Click Here

Event Password: datadrivers (all lowercase)

Note: Attendees can access the webinar 45 minutes prior to the start time and the audio will come from your computer speakers. To save this event to your calendar please click the below button.

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About Tom Byrnes, CMO at Vesta Corporation

Tom Byrnes leads Vesta’s global marketing, communications, and strategic business development operations. With more than 25 years of experience in business development and developing integrated B2B branding systems, loyalty programs, digital retail and social platforms, and integrated multi-channel communications strategies, Tom brings a results-oriented approach to driving sales and revenue. Prior to joining Vesta, Tom served as the CMO at TGate Payments, Spectra Payments and Evanta.

He was also VP of marketing for Chockstone, a customer loyalty and payments innovator. As the founder of Spark Brand Marketing, Tom worked closely with C-level executives in providing counsel on a wide range of brand, business, and launch strategies in the payments and high technology industries. Tom holds degrees in Philosophy and History from Antioch College.

 

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