Jan 26, 2012, 8:49am

Research and Markets (http://www.researchandmarkets.com/research/d5cba0/personal_finance_m) has announced the addition of Javelin Strategy & Research's new report "Personal Finance Management 2011: How PFM Can Set the Stage for One-Stop Online Banking and Define Mobile Banking" to their offering.

With more than 14% of Americans saying they do not monitor or manage their finances, there is a pressing personal, industry, and economic need to provide consumers with a better means to oversee their finances. Banks and credit unions are in the best position to fill this need by spotlighting personal finance management (PFM) capabilities from the moment customers log innot in a tab. Javelin asked more than 2,300 consumers to evaluate a concept of one-stop online banking that would enable them to monitor all their financial accounts in one place, pay bills, analyze their spending, transfer funds, and initiate person-to-person payments from a single starting page. Using predictive analysis, Javelin identified which components of this view + do concept are essential, the primary benefits for using one-stop PFM, and the most powerful motivations and obstacles for this concept.

The Report Also:

• Sheds new light on the debate over whether consumers are willing to provide login credentials in order to see aggregated account information. It also shows how to counter consumers' two primary anxieties: the fear of a security breach, and privacy worries over how an FI would use the information.
• Calls for a new approach to security that does not rely on the risky practice of sharing passwords.
• Builds on previous Javelin findings regarding how PFM can provide a broad and compelling return on investment.
• Details why community banks are at a disadvantage with PFM but could enjoy a bigger upside.
• Maps out how to exploit the power of PFMdifferentlyfor smartphones and tablets.
• Profiles Pageonce, a PFM startup on a mission to use mobile bill pay to dethrone Mint and challenge FIs.

Companies Mentioned:

• Apple Mint
• Bank of America
• Pageonc
• Chase
• PayPal
• Citibank
• Skype
• ING Direct
• USAA
• Intuit Visa
• Manilla Wells Fargo
• MasterCard Yodlee
• Microsoft

For more information visit http://www.researchandmarkets.com/research/d5cba0/personal_finance_m