Research and Markets (http://www.researchandmarkets.com/research/gtx7b4/card_protection)
has announced the addition of the "Card
Protection Metrics: Consumer Approaches to Card Protection Insurance in
Germany" report to their offering.
Finaccord's report titled Card Protection Metrics: Consumer Approaches
to Card Protection Insurance in Germany offers unique and detailed
insights into the behaviour of German cardholders in the context of card
protection insurance. Based on a primary survey of over 1,000 consumers
carried out in the second half of 2012, the research provides valuable
data describing the extent to which German consumers with debit and / or
credit cards take out card protection insurance.
In addition to calculating the percentage of cardholders holding card
protection insurance in German, the investigation also analyses the
types of policy that they hold (i.e. insurance that they are paying for
separately or 'free' cover), the range of features and services that
they believe that their insurance includes, and the distribution
channels and interfaces used to take out card protection insurance paid
Finally, the report measures the extent to which respondents with card
protection insurance actually use their policy to make a claim or call
for assistance, thereby calculating the implied annual ratio of usage to
total policies in force in Germany.
- the key segmentation of insured respondents between those that report
acquiring their card protection policy at no additional cost (i.e.
bundled with an added value account or payment card) and those making a
separate payment for it;
- unique data describing the proportion of German cardholders stating
that their insurance provides them with particular features and
services, including whether it covers all of their own cards plus those
of other family members;
- accurate statistics illustrating the extent to which sales of card
protection insurance are made through remote interfaces (i.e. internet,
telephone and post) as well as through face-to-face contact;
- reliable information displaying how many insured cardholders in
Germany actually use their policy each year and, among those that do,
whether they do so once, twice or three or more times.
For more information visit http://www.researchandmarkets.com/research/gtx7b4/card_protection