Research and Markets (http://www.researchandmarkets.com/research/c22wqg/consumers_and)
has announced the addition of the "Consumers
and Cash: A Love Story" report to their offering.
Cash is the most pervasive, and ancient, form of consumer payment. As
such, cash presents a unique set of barriers to a global industry
wanting to dig deeper into building out a fully electronic payments
market. Cash acceptance also requires less technical infrastructure on
the part of the merchant, while being anonymous, flexible,
self-reported, self-budgeting, and readily available to any consumer
with the ability to earn an income.
In new research, Consumers and Cash: A Love Story, Mercator Advisory
Group examines how moving cash transactions to e-money offers one of the
few net new growth opportunities for retail financial institutions and
tightens revenue streams for governments.
"A contemporary portrait of cash as a tender type has to acknowledge the
fact that the dynamics of cash usage are more complex than for most
other consumer payment forms. This is due to the fact that cash payments
take place inside and outside legal and regulatory boundaries in more
embedded ways than any other form of tender," comments Patricia Hewitt,
director of Mercator Advisory Group's Debit Advisory Service and author
of the report.
Major highlights of this report include:
The knowledge gaps surrounding the cost of acceptance pertaining to
The current value of consumer cash payments in the United States (and
the estimated percentage of all consumer payment volume this figure
The two distinct demographic segments of cash usage and how they will
affect product strategies designed to expand into cash transaction
The stakeholders that must contribute toward solving the cash
"problem" by addressing the needs of managing micropayments and
offering equivalent benefits of convenience and liquidity.
- Federal Reserve Bank
- U.S. Treasury
- Western Union
For more information visit http://www.researchandmarkets.com/research/c22wqg/consumers_and