Merchant Innovation

Amex Launches New Alexa Skill

American Express announced last week the launch of the new Amex skill for Amazon Alexa during its Innovation Showcase event in New York City.

In a press release, American Express said the Amex skill brings select experiences of AmericanExpress.com and the Amex mobile app to Alexa, Amazon’s voice service, within devices like Amazon Echo and Echo Dot. American Express said the new Amex skill will be available to all eligible U.S. Consumer and OPEN Card Members with an American Express ID and Password.

By linking their online American Express account to the Amex skill, eligible card members with an Alexa-enabled device can check their account balance, review recent charges and make a payment, among other things.

“We first introduced a partnership with Amazon in 2010 that enabled our Card Members to use Membership Rewards for purchases on Amazon.com. Today, we’re bringing another element of the Card Member experience to Amazon with the introduction of the Amex skill for Alexa,” said Luke Gebb, senior vice president, Enterprise Digital, American Express in a press release. “Our Card Members are redefining how they engage with our brand across the digital platforms of their choice, and we want them to have great experiences wherever they are.”

The Amex skill for Alexa also connects with the Amex Offers ecosystem, enabling card members to browse certain available limited time offers and add offers to their eligible cards. The Amex skill will be the first financial services skill for Alexa to integrate a benefit like Amex Offers, American Express claimed in the release.

“We’re excited that the American Express skill is coming to Alexa,” said Rob Pulciani, Director, Amazon Alexa in the same press release. “American Express is known for innovating on behalf of customers and providing top-notch service, values we share at Amazon. With the Amex skill for Alexa, Card Members are just a question away from getting account information, offers and more.”

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