Verifone Launches New Portable Mobile Point-Of-Sale Products

Verifone, a world leader in payments and commerce solutions, has launched its newest portable and mobile point-of-sale (mPOS) products to utilize its fully-integrated, Linux-based Verifone Engage platform.

According to a press release announcing the news, both devices are commerce-enabled and certified with the highest level of global security, PCI 5.0.

The Verifone V240m is a high-powered and compact payment solution for line-busting, curbside service and pay-at-the-table. And as the first mPOS product built on the Verifone Engage platform, the Verifone e285 offers true mobility by untethering businesses from smart device pairings and the checkout counter to accept payments anywhere consumers are.

“Payment solutions are coming to market to meet the urgent challenges merchants face to serve their customers with personalized and on-the-spot experiences while growing their business,” said Thad Peterson, senior analyst, Aite Group. “Mobile and portable devices are finally impacting the mainstream retailer, as they see the benefits of leaving the traditional checkout counter to engage consumers whether they are inside or outside of the store, or any other physical location.”

As part of the Engage platform, the Verifone V240m and Verifone e285 devices allow merchants to access Verifone’s App Marketplace, where merchants can review, purchase and install commerce apps to upgrade functionalities. Third-party apps can also be used to customize and personalize the checkout experience.

“Retail is evolving, and while consumers continue to make most of their purchases in traditional brick-and-mortar stores, they are drawn to in-store shopping experiences that are personalized and shareable without spending an eternity in the queue,” said Julie Johnson, SVP of Verifone Systems. “We want to help our merchants meet customers at the ‘point of decision,’ wherever that may be, and not just at the traditional ‘point of purchase.’ Key stakeholders in payments must rethink the checkout to meet consumers where they want to be met and better retain the sale.”