MGM Resorts International announced the launch of its new MasterCard rewards card in partnership with First Bankcard.
This card, called the M life Rewards MasterCard, will be available as a rewards program for all guests of MGM Resorts and is intended to offer them personalized offers and benefits at 15 destinations across the U.S., including Bellagio, MGM Grand and ARIA in Las Vegas, Beau Rivage in Biloxi, MS, MGM Grand Detroit and the soon-to-open MGM National Harbor.
“We are pleased to expand our relationship with MGM Resorts to include the new M life Rewards MasterCard. Both MasterCard and MGM Resorts understand the value of driving best-in-class consumer experiences. The M life Rewards MasterCard will provide consumers with access to exclusive offers and benefits only available with a MasterCard product,” said Linda Kirkpatrick, executive VP of U.S. merchants and acceptance at MasterCard.
What the new M life Rewards MasterCard enables is for its members to achieve higher status, more rewards and more benefits that can be used for hotels, dining, entertainment and spa experiences at M life Rewards destinations. Cardholders earn M life Rewards Points and Tier Credits for every dollar they spend, including double points at gas stations and supermarkets and triple points for purchases at M life Rewards destinations.
“We are delighted to partner with First Bankcard and MasterCard on the M life Rewards MasterCard and introduce this exciting program to our members so they can earn more rewards for everyday spend,” said Lilian Tomovich, chief experience officer for MGM Resorts. “The M life Rewards MasterCard represents a new way for us to further engage with our loyal customers, and I have no doubt that our members will see the value in this product.”
As a bonus to some top-using cardholders, 10,000 M life points are attained after spending $1,000 within the first three billing cycles. Cardholders also receive an upgrade to Pearl Tier status and priority hotel check-in at all M life Rewards destinations.
“First Bankcard is known for its expertise in creating custom solutions and rewards programs for its partners, allowing them to build customer loyalty and generate growth opportunities for their businesses. The M life Rewards MasterCard program will enable MGM Resorts to further build customer loyalty by enhancing its outstanding rewards and services and provide customers with an unparalleled experience,” Stephen F. Eulie, president of First Bankcard, said.
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