Sweden Bank Nordea Makes Samsung Pay Available To Customers

Sweden’s Bank Nordea announced today that it has launched the beta version of Samsung Pay for any of its customers with a credit or debit card and a compatible Samsung phone.

According to a press release, this allows customer to make in-store payments with their mobile phones by swiping up on their Samsung phone, scanning their fingerprint and confirming the payment.

Sweden is now the first Nordic country to make Samsung Pay available, with the app available in 11 markets as of February 2017, including South Korea, the United States, China, Spain, Singapore, Australia, Brazil, Puerto Rico, Russia, Thailand and Malaysia.

Nordea customers simply register their debit or credit card (Visa and MasterCard) in the app and then can use Samsung Pay to make purchases with their phone in most stores around the country. Merchants don’t need to upgrade or modify their existing payment terminals in Sweden, which is a leading country for mobile payment services.

“With more than 400 million card transactions alone in Q4 2016, card-based payments is an important part our customers’ everyday life,” said Topi Manner, head of personal banking. “And we constantly strive for developing our offer making the payment experience easy and convenient. With the mobile increasingly being used for payments and banking in general, we want to be in the forefront of the digital development and team up with leading partners to provide our customers the best possible experience.”