Can A Truly European eCommerce Market Exist?

A new organization, Ecommerce Europe has been created to promote a single European market to allow e-shoppers to access the full range of possibilities offered by all the players in European online sales.

Ecommerce Europe represents ecommerce organizations and industry members from seven European countries: Belgium, Denmark, France, Italy, the Netherlands, Norway and Sweden.

Its board of directors is chaired by François Momboisse, president of FEVAD.

“Europe is a still a patchwork in terms of legislation and payment,” said Momboisse. “This can be extremely discouraging for businesses looking to take on the European market and speak to European e-shoppers. “

Read the complete article here.