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The Big Buy Button Story: Winners, Losers And What’s Next
The Big Buy Button Story: Winners, Losers And What’s Next
January 06, 2017  |  eCommerce

When Amazon first rolled out its 1-click buy button in 1995, it was more than a convenience, it was a sea change — a way to...

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Merchant Resolution: Improve Buy Button, Social Experience
Merchant Resolution: Improve Buy Button, Social Experience
January 04, 2017  |  eCommerce

For merchants looking to make a positive change for 2017, addressing the consumer buy button experience could be a step in the right direction. PYMNTS...

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Report: The State of Buy Buttons On The Web
Report: The State of Buy Buttons On The Web
November 01, 2016  |  eCommerce

Take a wild guess. How many of the top 1,000 sites have buy buttons, 21 years after shopping online was born? You might be surprised...

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Have Consumer Privacy And Matchmakers Reached A Crossroads?
Have Consumer Privacy And Matchmakers Reached A Crossroads?
September 21, 2016  |  Matchmakers

When it comes to personal data, consumers today are wielding more control over what information they share and with whom. But what does that mean...

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