Levi Strauss & Co.

Levi’s Puts Its Faith in D2C Strategy With Loyal Shopper Support
Levi’s Puts Its Faith in D2C Strategy With Loyal Shopper Support
October 06, 2023  |  Retail

While other brands are seeing the benefits of retailer partnerships, Levi’s has entirely different POV. In fact, it’s leading Levi’s to place major bets on its direct-to-consumer...

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Levi’s to Begin Using AI Generated Models
Levi’s to Begin Using AI Generated Models
March 23, 2023  |  Retail

Levi Strauss & Co.’s focus on digital now extends to the models wearing its jeans. The clothing retailer announced Wednesday (March 22)  it was working...

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Levi Strauss Earnings Reflect Focus on Digital and New Concept Stores
Levi Strauss Earnings Reflect Focus on Digital and New Concept Stores
January 26, 2023  |  Retail

Denim may never go out of style but how and where we buy out is a process in flux. As evidenced by the world’s leading...

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Levi’s NextGen Concept Will Lead Store Openings
Levi’s NextGen Concept Will Lead Store Openings
October 07, 2022  |  Retail

Levi’s says it continues to see success with its smaller “NextGen” stores, so much so that they’ll account for nearly all of the 100 locations...

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Levi’s Closing in on 50-50 Split as Direct-to-Consumer Sales Accelerate
Levi’s Closing in on 50-50 Split as Direct-to-Consumer Sales Accelerate
July 08, 2022  |  Retail

If the current uptrend continues, by this time next year, every time Levi’s sells a pair of jeans at one of the 3,200 stores or...

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Levi’s Flexes Brand Power Pricing Muscles, Touts D2C Success of Next-Gen Stores
Levi’s Flexes Brand Power Pricing Muscles, Touts D2C Success of Next-Gen Stores
April 07, 2022  |  Retail

Strong demand from customers around the world combined with brand power that enabled price increases saw denim retailer and manufacturer Levi Strauss start the year...

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Today in Retail: Swiftly Raises $100M in Series B Round; thredUP’s Record Revenues Aren’t Enough to Convince Investors
Today in Retail: Swiftly Raises $100M in Series B Round; thredUP’s Record Revenues Aren’t Enough...
March 08, 2022  |  Retail

Today in retail, Dollar General releases a banking option and tests buy now, pay later (BNPL), while Fanatics launches Zerocool trading cards as its expansion...

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From Levi’s to Danone, Brands Face High Stakes Decision on Russian Response
From Levi’s to Danone, Brands Face High Stakes Decision on Russian Response
March 08, 2022  |  Retail

Since the fall of the Berlin Wall in 1989 and subsequent collapse of the former Soviet Union, Levi’s blue jeans have held a unique role...

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Today in Retail: Lowe’s and Petco Team on Store-in-Store Pilot Program; Walmart Goes Interactive With ‘Time Well Spent’ Concept
Today in Retail: Lowe’s and Petco Team on Store-in-Store Pilot Program; Walmart Goes Interactive With...
January 27, 2022  |  Retail

Today in retail, Tractor Supply Company updates its “Life Out Here” strategy, while Levi’s is buoyed by the return of baggier jeans. Plus, Walmart wants...

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