Purple

Slumping D2C Mattress Firm Purple Receives Bid to Go Private
Slumping D2C Mattress Firm Purple Receives Bid to Go Private
September 19, 2022  |  Retail

Struggling mattress maker Purple Innovation could soon be going private. The Utah-based company received an unsolicited, non-binding proposal from Coliseum Capital Management — its largest...

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Purple Innovation Stock Falls 5% as Company Preps to Sell 14M Shares
Purple Innovation Stock Falls 5% as Company Preps to Sell 14M Shares
March 25, 2022  |  Retail

Shares for direct-to-consumer (D2C) mattress brand Purple Innovation were down about 5% in early trading Friday (March 25) after the company announced it will sell...

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Casper And Purple’s Roadblocks, The RealReal’s Dilemma, Etsy Star Sellers
Casper And Purple’s Roadblocks, The RealReal’s Dilemma, Etsy Star Sellers
August 11, 2021  |  Today In Data

Casper and Purple are looking for alternative ways to get into bed with customers. Plus, The RealReal focuses on business improvement before continuing its retail...

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Casper, Purple Struggle With Capacity To Meet Growing Demand
Casper, Purple Struggle With Capacity To Meet Growing Demand
August 10, 2021  |  Retail

Direct-to-consumer (D2C) mattress brands Purple Innovation and Casper Sleep are losing sleep over supply chain issues amid increasing demand for their products as consumers remain...

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Purple’s D2C Revenue Jumps 97.5 Pct
Purple’s D2C Revenue Jumps 97.5 Pct
November 11, 2020  |  Retail

Digitally native sleep brand Purple Innovation, Inc. reported as part of its Q3 results that its direct-to-consumer (D2C) revenue surged 97.5 percent and its wholesale...

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Purple And Why Retail Is Going To The Mattresses
Purple And Why Retail Is Going To The Mattresses
October 03, 2018  |  Retail

Mattress shopping has undergone a seismic shift in the last five years that likely would have been hard to predict from the outside. Since Casper...

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The Competition In Selling A Good Night’s Sleep
The Competition In Selling A Good Night’s Sleep
May 11, 2018  |  Retail

Americans could stand to get a few more hours of rest each night. According to the CDC, about one-third of all Americans between the ages...

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Tuft & Needle Mattress Company To Open Amazon-Powered Store
Tuft & Needle Mattress Company To Open Amazon-Powered Store
August 02, 2017  |  Retail

There’s no escaping Amazon sneaking into nearly every retail conversation. From its Prime Day to its partnerships and quick deliveries, Amazon’s presence is a force...

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Purple On The Online Mattress Boom
Purple On The Online Mattress Boom
May 03, 2017  |  Retail

A change is brewing in the U.S. retail mattress space. Like consumers have seen in most other markets over the last few years, mattress sales...

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