As Thanksgiving approaches, brands and retailers are pulling out all the stops to gobble up hesitant consumers’ inflated dollars, and Amazon and Walmart are no...
A federal judge in Oakland, California, has ruled against major social media companies, rejecting their efforts to dismiss nationwide litigation accusing them of illegally enticing...
Amazon will let Snapchat users purchase merchandise straight from that social media app. The collaboration lets customers shop Amazon’s Snapchat ads and check out with...
As Snapchat looks to grow adoption of its subscription program, the app is reportedly testing a “Friends & Family Plan,” as social media platforms look to find...
Consumers are becoming increasingly connected on social media, and retailers are taking notice. In a bid to grow engagement and sales, merchants have taken to...
In June, Snapchat CEO Evan Spiegel said the company’s adoption of artificial intelligence (AI) could give their advertising strategy a major boost. At the time, Spiegel discussed the advancements of...
As subscription services target younger consumers, Generation Z is proving to prefer shorter stints over long-term commitments. According to findings from PYMNTS Intelligence’s study “The...
Tesla’s double-digit plunge helped lead the CE 100 Index down yet again, slipping 2.1% in a week that saw all pillars, save one, retreat. The...
Snapchat’s parent company, Snap, saw an increase in its shares after a report said the social media platform is expected to surpass Wall Street expectations for...