After a pilot program in Australia and New Zealand, Tinder will be expanding its identity verification feature to users in the United States, the United...
Tinder is seeing its subscriber counts drop, as ongoing financial challenges put pressure on consumers’ budgets for nonessential services. Online dating giant Match Group shared...
With consumers following up on their New Year’s resolutions to get out there, dating apps are looking to seize on the start-of-year boom to drive...
Once consumers start getting the VIP treatment with their retail subscriptions, PYMNTS Intelligence shows, many seek out more and more of this exclusive access. By...
Tinder is tapping weekly subscriptions to capture the spending of younger consumers, who tend to be hesitant to lock themselves into longer-term plans. The app’s...
While social media apps remain the primary means for consumers to connect with friends and family online, the adoption of dating apps is growing at...
As subscription services target younger consumers, Generation Z is proving to prefer shorter stints over long-term commitments. According to findings from PYMNTS Intelligence’s study “The...
As dating apps look to drive more revenue from their most active users, adding premium subscription tiers, Tinder is reportedly launching a VIP membership for...
In a bid to increase revenue and cater to more intentional daters, dating apps such as Tinder, Bumble, and Grindr are testing the waters with higher-priced subscription tiers, with...