McDonald’s Plans to Put NFC Payments on the Fast Track

What's Next In Payments®
3:19 PM EDT January 20th, 2012

January 19, 2012

McDonald’s and Barclaycard are prepping to launch NFC awareness campaigns in hopes to accelerate the adoption of contactless payment technology, according to NFC News.

Related: Google, Apple, ISIS: Which Will Ignite NFC Payments?

Barclaycard has reported that contactless payment transactions have grown significantly in the last year (by a whopping 50%!). While the company currently holds the highest share (71%) of the U.K. contactless market, Tom Gregory, Barclaycard’s head of digital payments, says they are “nowhere near” where they want to be. He hints that the company will launch several campaigns to promote NFC as a cash replacement.

McDonald’s, which has numerous NFC payment terminals in restaurants across the U.K., plans to add signs prompting customers to utilize the technology.

Click here to read the complete article.

Comments
Also by This Author
What's Hot
B2B Payments
Reverse Lockbox for Banks
B2B Payments
Zapstich Raises Cloud Funding
B2B Payments
AP Software Interacts With Any ERP and Accounting System
Company Spotlight
Low Savings and Cash Flow Threaten US Microbusinesses, Study Says
View All Articles ››
You May Also Like
Uncategorized
Are Prepaid Cards the Future of Personal Financial Management?
Uncategorized
Protected: ProPay Podcast
Uncategorized
UAE Promotes SMEs
Uncategorized
Protected:
View All Articles ››