Forrester: Majority Of U.S. Luxury Shoppers Expect Mobile Sites

What's Next In Payments®
4:13 PM EDT February 6th, 2013

Fifty-one percent of luxury shoppers expect the retailers they are purchasing from to have mobile-optimized sites, according to a study by the Luxury Retailer’s Guide to Agile Commerce.

The study also found that 59 percent of luxury online shoppers in the U.S. had made a purchase via mobile site or app compared to just 12 percent of generic smartphone users. Additionally, it found that the average online luxury shopper is younger, at age 37, than the mainstream online shopper, at age 44, according to Luxury Daily.

Read the full story here.

Topics:
Comments
Also by This Author
What's Hot
News
UK Pharmacy Prepares For Pumped Up Volume
Mobile Commerce
Glitches At BBVA’s Simple Illustrate Digital Banking’s Difficulties
News
Apple Pay Accelerates Regulator’s Focus on Mobile Payments
International
Alibaba’s Price Range On The Rise Pre-IPO
View All Articles ››
You May Also Like
Company Spotlight
Different mPOS Strokes for Different mPOS Folks
International
Digital River Offers A Sneak Peak At Mobile eCommerce Trends
Mobile Commerce
Trustwave Buys Cenzic To Beef Up App Testing Capability
B2B Payments
FTC’s 5 Concerns About Mobile Financial Services
News
UK Pharmacy Prepares For Pumped Up Volume
Cool
U.S. Credit Card Debt Set To Reach Pre-Recession Levels
Hmmm
iPhone 6 : Americans Are Sold, Singaporeans On Hold
View All Articles ››