Forrester: Majority Of U.S. Luxury Shoppers Expect Mobile Sites

What's Next In Payments®
4:13 PM EDT February 6th, 2013

Fifty-one percent of luxury shoppers expect the retailers they are purchasing from to have mobile-optimized sites, according to a study by the Luxury Retailer’s Guide to Agile Commerce.

The study also found that 59 percent of luxury online shoppers in the U.S. had made a purchase via mobile site or app compared to just 12 percent of generic smartphone users. Additionally, it found that the average online luxury shopper is younger, at age 37, than the mainstream online shopper, at age 44, according to Luxury Daily.

Read the full story here.

Topics:
Comments
Also by This Author
What's Hot
Alternative Financial Services
Zuckerberg: Facebook’s Focus On Ad Revenue, Not Payments
B2B Payments
Is A ‘Nuclear Blast’ About To Hit New York’s Procurement World?
B2B Payments
New Trade Finance Solution Hits Europe
Acquiring
New details on Apple’s mWallet Launch
View All Articles ››
You May Also Like
Company Spotlight
Different mPOS Strokes for Different mPOS Folks
International
Digital River Offers A Sneak Peak At Mobile eCommerce Trends
Mobile Commerce
Trustwave Buys Cenzic To Beef Up App Testing Capability
Cool
Smartphone Magnetism: Visa Invests In Loop
Company Spotlight
The MasterPass Master Plan
Alternative Financial Services
Zuckerberg: Facebook’s Focus On Ad Revenue, Not Payments
B2B Payments
Is A ‘Nuclear Blast’ About To Hit New York’s Procurement World?
View All Articles ››