Italy’s UniCredit Picks Comarch For Mobile Banking
UniCredit Italy has picked Comarch for the development of its mobile banking apps for tablets and smartphones. The project for UniCredit Group is going to be the largest deployment of Comarch Smart Finance, a solution helping bank customers to save and invest money while keeping their focus on personal financial goals.
Comarch Smart Finance analyzes customer financial behaviors and predicts their monthly cash flow. Owing to such data, personal preferences can be recognized and the bank offer customized individually. Without unwelcome sales pitches, the customers can receive highly personalized product offers.