Report: “Store Modes” Increase Engagement For Retail Apps

What's Next In Payments®
4:07 PM EST February 12th, 2013

According to a new Point Inside report, retailers who create “store mode” features for their mobile apps see five times the amount of shopper engagement than do apps without such features.

Store mode functions include store maps, product locators and more, according to Mobile Commerce Daily. Walmart, Walgreens, Target and Home Depot are cited as four major retailers who use such in-store functions.

Read the full story here.

Topics:
Comments
Also by This Author
What's Hot
B2B Payments
VC: Too Soon For B2B In China
B2B Payments
IBM Rolls Out New B2B Commerce Package
News
Beacons Go Upscale
News
Why Consumers No Longer Buy On Impulse
View All Articles ››
You May Also Like
Company Spotlight
Different mPOS Strokes for Different mPOS Folks
International
Digital River Offers A Sneak Peak At Mobile eCommerce Trends
Mobile Commerce
Trustwave Buys Cenzic To Beef Up App Testing Capability
B2B Payments
B2B Incubator Looks For Vertical Expertise First
B2B Payments
VC: Too Soon For B2B In China
B2B Payments
IBM Rolls Out New B2B Commerce Package
B2B Payments
A B2B Dental Approach To E-Commerce
View All Articles ››