Report: “Store Modes” Increase Engagement For Retail Apps

What's Next In Payments®
4:07 PM EDT February 12th, 2013

According to a new Point Inside report, retailers who create “store mode” features for their mobile apps see five times the amount of shopper engagement than do apps without such features.

Store mode functions include store maps, product locators and more, according to Mobile Commerce Daily. Walmart, Walgreens, Target and Home Depot are cited as four major retailers who use such in-store functions.

Read the full story here.

Topics:
Comments
Also by This Author
What's Hot
Loyalty & Rewards
Payment History Firm Pulls In $70 Million Investments
Mobile
Bitcoin Platforms Being Reclassified As Money Transmitters
Apple Pay Tracker
Wireless Carriers Could Be Left Out Of NFC Payments
Apple Pay Tracker
What CurrentC Didn’t Say
View All Articles ››
You May Also Like
Company Spotlight
Different mPOS Strokes for Different mPOS Folks
International
Digital River Offers A Sneak Peak At Mobile eCommerce Trends
Mobile Commerce
Trustwave Buys Cenzic To Beef Up App Testing Capability
B2B Payments
WEX Comes Off Q3 With Strong Results
International
Transforming Payments from Cost Centers to Revenue Drivers
B2B Payments
U.S. Bank Tries To Streamline B2B Electronic Payments
CA Technologies
Online Transacting Is Safer Than A Card Present World
View All Articles ››