[…] As noted here, Lemon announced last week that its financing platform built for SaaS sales teams is live. The platform is designed to help SaaS sales teams overcome the common challenge of customer hesitation over large upfront costs, the company noted. In addition to allowing buyers to spread the cost over multiple payments, Lemon enables sellers to get paid upfront, and in terms of the financing, when the deal is signed, Lemon pays the seller the full contract value upfront (the financing is provided, per last week’s announcement, by Shawbrook Bank). […]