[…] PYMNTS research reveals that businesses that can meet consumers’ needs across as many pillars of the ConnectedEconomy™ as possible — how they eat, shop, pay, live, travel, bank, work, communicate, have fun and stay well — pull ahead of those that stick to one pillar. By building out their non-restaurant offerings, aggregators are making their offerings more essential to their customers’ lives, building deeper relationships that will drive greater value in the long term. …