[…] The latest, and perhaps most consequential, market shift in the industry is happening now: the proliferation of artificial intelligence. As data has become the foundation for both the digital economy and the emerging AI industry over the past decade, hyperscalers—or large computing and cloud services providers such as Google, Meta, Microsoft, and Amazon—have become major players in the subsea cable market. Most cables are now built by consortiums of hyperscaler and telecommunication companies. As technology companies build up their cloud and AI capabilities and construct more data centers globally, they also invest in more subsea cables. Today, Google is a part or sole owner of roughly 33 cables. […]