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Bulgaria’s Watchdog Fines SDI Group Over False Advertising 

By  |  May 31, 2021

Bulgaria’s Commission for Protection of Competition announced that it has fined local insurance broker SDI Group a total of 294,540 levs (US$183,570) over a false advertising campaign.

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    The company misled customers by advertising a home insurance policy at a discount price, which is derived from a “standard price” which has never been offered by SDI Group, the competition regulator stated in its decision, published on Friday, May 28.

    The fine is equal to 1% of the company’s turnover in 2019. The probe was launched following a complaint by local I&G Insurance Brokers.

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