[…] Embedded lending offers speed, but its lower adoption is linked to firms’ concerns about process clarity and transparency. Traditional financing remains the preferred option for U.S. middle-market firms, particularly those facing high uncertainty. The choice is influenced by how confident companies feel about their day-to-day operations and the broader economic climate. The need for providers to build trust and offer tailored, reliable solutions to appeal to both cautious and confident firms, says PYMNTS Intelligence’s new report, “Middle-market Financing: A New Look At The Future” The report is available at: www.pymn.com/middle-market-financing-new-look-at-the-future. …