Mobile applications have become hugely popular with downloads predicted to reach 4 billion this year alone, rising to 21 billion by 2013. This isn’t surprising when you look at the number of smartphones on the market and worldwide shipments reported to surpass 390 million by 2013, growing at a rate of 20.9% per year.*
The good news for application developers is that as the number of smartphone users increase, so too does the demand for a wide range of mobile applications. The only question that remains is how do you take advantage of this opportunity when there are already so many apps out there and more constantly being developed?