TechCrunch reports that Rocket Internet, the creator of the taxi payments app Easy Taxi, has announced a strategic partnership with iMENA.
The two companies will release a version of the mobile transactions system in Middle East and North Africa market. iMENA invested $7 million in the initiative, which will help fund Easy Taxi’s entry into the Saudi Arabian mobile market.
To learn more about the expansion of Easy Taxi’s growth in MENA, read the full report here.
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