Gas, Convenience Stores Searches Lead to 90% Conversion

A new report from xAd and Telmetrics has found that 90 percent of gas and convenience store customers who search for store information convert, Mobile Commerce Daily reported.

    Get the Full Story

    Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required.

    yesSubscribe to our daily newsletter, PYMNTS Today.

    By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our Privacy Policy and Terms and Conditions.

    Conducted by Nielsen, the study looked at how gas and convenience store customers use mobile technology, and how they make fast purchasing decisions on the go.

    For more insights, read the full report here.