PayPal announced a new initiative aimed at ensuring that the fraud security measures it enforces don’t adversely affect innocent consumers, an August 28 blog post revealed.
Dubbed Customer First, the campaign finds PayPal adjusting its risk models, and using internal tracking to reduce the number of errors in its service. Included in the program is a “no fault construct” that will find the company absorbing more small claims.
The move is view partially as a response to backlash the San Jose-based company received when it refused to release funds for GlassUp, a crowdfunded Google Glass app.
For more on PayPal’s new initiative and its struggles to improve its service, click here.