Why are these retailers now spending all this money on all these lawyers when, regardless of the fact that most of these large retailers are probably paying MasterCard/Visa a merchant discount fee of only ~0.5% (the average fee, across the board, is ~1%), the members of the MCX consortium are working on developing their own "credit card" system, "CurrentC"—which will likely cost them at least that amount to run themselves anyway?—LOL ...

The simple answer for the B&M merchants that don't like the "credit" card transaction fees is to accept only "debit" card transactions ...

Retail Payments—The Reality ... http://bit.ly/1nSA1Zl