I've been in retail for over 25 years, and I remember the excitement of Black Friday. Customers standing in lines hours before opening at 5 am. However, the last 5 years I've see the decline in interest. Online shopping and the earlier start of holiday emphasis has made it less of an event and more of a chore (to get up early so to get a few dollars off). The customer has moved on from this old way of shopping. And the end of Black Friday is only a matter of time.