Western Union, taking the stage at the Money 20/20 conference in Las Vegas, laid out its plans for digital enhancements for its consumer and business facing enterprises.
“Our large, fast-growing digital network, combined with our regulatory understanding and compliance infrastructure, gives us opportunities to drive real value in all money transfer scenarios.”
Those value-driving opportunities include an omnichannel upgrade to its mobile app that makes is simple for consumers to send funds to 200 countries worldwide.
A new omnichannel feature on the Western Union mobile app gives consumers the flexibility to send money to more than 200 countries and territories. Users can fund those transactions in a variety of ways, including a bank account, card or (as always) cash via an agent location. This new feature is available in the U.S. and the U.K. presently. The company expects to roll out the service in the coming months in France, Germany, and Canada.
The company also announced an expansion of its payment platform for businesses that enables large enterprises to send high volumes of cross-currency and cross-border payments simultaneously.
“Consumers and businesses demand freedom of choice in today’s world,” said Western Union President and CEO Hikmet Ersek. “Western Union makes the lives of our customers easier and less complex – whether someone wants to send money from their phone that can be picked up in person, or helping businesses of all sizes grow.”
“Omni-channel choice is a thoughtful innovation which brings the advantages of digital transactions into a physical world,” said Western Union President of the Americas and European Union Odilon Almeida.