Partnerships / Acquisitions

HelloGbye And American Express Team Up For Travel App

HelloGbye announced Wednesday (Nov. 16) that it entered into a partnership with American Express that enables consumers to book flights and hotels via voice or typed commands.

In a press release, HelloGbye said the app is available for download and will be in the App Store in January. “Our new partnership will provide access to American Express’ data insights, capabilities and deep travel industry knowledge, allowing us to better tailor our offering for even the most demanding travelers. American Express’ success with using Big Data to create consumer insights helps our already intuitive technology offer even more customized itineraries to travelers,” said Jonathan Miller, HelloGbye founder, in the press release.

HelloGbye relies on artificial intelligence to understand what consumers are saying when they speak into the app and to create individualized travel preferences and itineraries in a quicker manner than what the company says is available today.

“Our partnership with HelloGbye is an example of how American Express’ Big Data analytics can bring unique predictive modeling capabilities to solve complex problems, such as hotel bookings, and help more travelers,” said Marc Ginsberg, vice president of performance marketing and data products for American Express, also in the press release. “As more of us book travel on our mobile devices, quickly viewing itineraries that are most relevant to our personal travel style is essential to any search. HelloGbye’s technology combined with Amex’s data insights delivers uniquely tailored results that make the mobile booking process quick and seamless.”

The company said that, not only does the app give consumers the ability to book and change flights without the need for drop-down menus, filtering and scrolling, it also enables travelers to plan for as many as eight travelers in one itinerary, which it says is a first in the industry.



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