January 04, 2024
Peloton Creates New Hub for Fitness Content on TikTok
Peloton and TikTok partnered to offer Peloton’s workout content to TikTok users in the United States, the United Kingdom and Canada. The partnership will create a new fitness hub on...
January 04, 2024
2024 May Be the Year of the Aggregator for Grocers
With pure-play eCommerce food sellers gaining share from brick-and-mortar grocers, and with many grocers struggling to manage the costs of in-house fulfillment, 2024 may be the year that third-party aggregators...
January 04, 2024
What Retailers Are Doing to Make Returns Less Annoying
Many (79% of shoppers under 30 to be exact) find returns to be a cumbersome undertaking. Consequently, brands and retailers are implementing seamless return procedures to create a pleasant customer...
January 03, 2024
Retail Subscription Merchants With Product Ratings and Reviews Outperform Competitors
Top-performing retail subscription merchants offer consumers more crowdsourced information about product quality than their bottom-performing counterparts, suggesting that offering this information could play a key role in merchant success. By...
January 03, 2024
Disney Uses Parks Popularity to Push Back Against Streaming Losses
To drive subscriber growth and better hold its own against streaming competitors, Disney is turning to consumers’ affinity for other parts of its portfolio to drive Disney+ adoption. The media...
January 03, 2024
Prime Video Ads May Bring Amazon Another $5 Billion a...
Amazon reportedly could realize nearly $5 billion in yearly revenue from its video advertising efforts. Most of that money would come from the tech giant’s recent decision to add commercials to its...
January 03, 2024
Free Shipping and Other Perks Can Turn Casual Subscribers Into...
People make resolutions in the new year and companies, including subscription-based firms, review their prices. Amazon Prime, Disney+ and Netflix, for example, either increased their prices in late 2023 or...
January 03, 2024
Why Shopping for Pets Is Getting Even Easier
Amid the pandemic, it appears that 1 in 5 American households chose to add a new furry friend to their lives. As the trend of being pet parents continues, the...
January 02, 2024
25% of Streaming Customers Canceling Multiple Subscriptions
Americans are increasingly cutting back on their streaming subscriptions. Streaming service cancellations increased to 6.3% in November, compared to 5.1% the year before, The Wall Street Journal (WSJ) reported Tuesday...