January 03, 2024
Prime Video Ads May Bring Amazon Another $5 Billion a...
Amazon reportedly could realize nearly $5 billion in yearly revenue from its video advertising efforts. Most of that money would come from the tech giant’s recent decision to add commercials to its...
January 03, 2024
Free Shipping and Other Perks Can Turn Casual Subscribers Into...
People make resolutions in the new year and companies, including subscription-based firms, review their prices. Amazon Prime, Disney+ and Netflix, for example, either increased their prices in late 2023 or...
January 03, 2024
Why Shopping for Pets Is Getting Even Easier
Amid the pandemic, it appears that 1 in 5 American households chose to add a new furry friend to their lives. As the trend of being pet parents continues, the...
January 02, 2024
25% of Streaming Customers Canceling Multiple Subscriptions
Americans are increasingly cutting back on their streaming subscriptions. Streaming service cancellations increased to 6.3% in November, compared to 5.1% the year before, The Wall Street Journal (WSJ) reported Tuesday...
December 29, 2023
Consumers Failed to Cut Back on Restaurant Dining Over the...
Consumers may have meant to tighten their belts when it came to restaurant spending over the holidays, but the data reveals that the opposite happened, with restaurants apparently having gained...
December 28, 2023
Top-Performing Subscription Merchants Recover 60% of Failed Payments
Subscription companies lose an average of 9% of sales to failed payments. However, the top-performing merchants recover 60% of failed payments, saving ones that would have otherwise been lost, according...
December 28, 2023
Convenience Drives Retail Subscription Adoption in Q4
With convenience emerging as the primary motivation for retail subscription adoption, retailers are challenged to adapt their strategies to meet customer expectations and capitalize on this growing trend. By the...
December 28, 2023
In 2023, the Meal Kit Category Lines Blurred
Increasingly throughout this past year, meal kits have begun to be not so much their own discrete category as an integrated piece of a larger food eCommerce system. Take, for...
December 28, 2023
LinkedIn Ad Revenues Surge as Companies Flee X
Elon Musk’s loss in the social media advertising space has apparently been LinkedIn’s gain. The Microsoft-owned professional networking site has seen a jump in ad revenue as companies jump ship from Musk’s X platform, the...
