[vc_row content_placement=”middle”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_custom_heading text=”Ditching Merchant Abandonment and Attrition” font_container=”tag:h1|font_size:35|text_align:left” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:900%20bold%20regular%3A900%3Anormal”][vc_column_text]Merchant service providers are losing customers at every stage of their lifecycle. The two most important areas to focus on are abandonment during the application process and attrition of existing customers. One in five merchants drop off during the application and 20 percent leave their provider each year. With time-consuming, disjointed systems in place, there has been no way for product providers or resellers to work collaboratively on a solution to this problem, and they are left pouring more money into sales to try to make up for lost business.
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- Tactical best practices to reduce abandonment during the merchant application and approval process
- How to reduce attrition with a new way to cross-sell
- A use case of how this can be applied in an ISO-acquirer relationship
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