When we think of big shopping days, it’s usually the corner-stone retail “holidays” — Cyber Monday, Black Friday, Boxing Day, and perhaps the biggest of them all, China’s Singles’ Day. But what if you didn’t have to rely on these big shopping days to drive more sales?
With more than 1 billion online shoppers around the globe, it’s shocking more merchants continue to fail on optimizing their sites for cross-border customers — delivering a seamless and localized eCommerce experience to shoppers outside their own country. That’s a dangerous choice when merchants have a $300 billion opportunity to reach cross-border customers.
So what are merchants doing well? And where can merchants improve?
Join us for a live webinar discussing all things cross-border with PYMNTS.com CEO Karen Webster and Jason Nyhus, Vice President, Global Marketing and Communications at Digital River World Payments, on December 1st at 1 p.m. EST