UPS Boosts Logistics Visibility For SMBs

UPS has begun onboarding small business customers to its UPS My Choice platform, the company announced Monday (July 29), expanding the service to smaller companies in need of greater visibility into their logistics and shipping operations.

Developed for SMBs, the UPS My Choice tool allows businesses to track shipments from a unified dashboard, manage delivery instructions, and obtain transparency into delivery timeframes. The solution is designed to arm small business owners with greater visibility and control over their logistics and shipping operations, UPS noted, adding that the solution is compatible for mobile devices.

Small business owners can share access with other key personnel within their organization. UPS noted that it plans to introduce additional features to the solution later in the year, including the ability to change delivery options and the option to use a delivery alert, notifying receivers if a delivery driver is nearby.

“We’re excited to offer a full suite of UPS My Choice capabilities to our SMB customers so they have more visibility and control than ever before,” said UPS Chief Marketing Officer Kevin Warren in a statement. “Customers now can easily sign up for this free inbound and outbound visibility solution that enables them to track and manage their shipments and provide their own customers with a better experience.”

“Small business owners face many challenges related to growth,” he added. “The UPS My Choice for business platform is the latest example of how UPS is providing industry-leading solutions that help SMB customers overcome those challenges. By making inbound and outbound monitoring of shipments as simple as possible, entrepreneurs can focus on growing their businesses.”

The UPS My Choice solution, first launched in 2011, was previously available for UPS’s larger commercial customers. The tool supports logistics and shipment services for both B2B and B2C companies, UPS noted.