B2B Sales Platform Apollo.io Lands $110M

B2B sales intelligence platform Apollo.io announced Thursday (March 3) it had closed a $110 million Series C funding round led by Sequoia Capital.

“We raised this round to further improve our platform, accelerate our growth and achieve our vision to make the go-to-market process effortless and quick for sales and marketing professionals,” founder and CEO Tim Zheng wrote on the company blog.

The round brings the total money raised by the company to $150 million. Zheng said the San Francisco-based firm would use the funds towards hiring, with Apollo.io investing nearly 300% more in product and engineering.

Read more: Sales Intelligence Firm Apollo.io Raises $32M

The company also wants to improve the product to make it easier to use and faster to implement, and to develop “new tools to identify buyers with intent and book more meetings with them,” said Zheng, who founded Apollo.io in 2015.

He noted the round comes after a year of growth for the company, which saw more than a million users from 160,000 companies sign up for its platform, as well as a 60% growth in its paying customer base last quarter.

The platform helps sales teams access contact data for more than 220 million contacts, as well as tools to engage these contacts in a single platform. Apollo.io also offers sales engagement features and integrates with other sales tools including Salesforce, HubSpot, Marketo, Sendgrid and LinkedIn.

“Before I founded Apollo.io, I experienced how painstaking it is to prospect and reach out to customers,” Zheng wrote. “Existing ‘solutions’ were expensive, lacked integrations and were difficult to use. Lead data lacked richness and was rarely accurate. I needed a tool to help me access lead data and reach decision-makers.”

The news comes four months after Apollo.io raised $32 million in a Series B round, led by Tribe Capital with assistance from NewView Capital and existing investor Nexus Venture Partners. Those investors returned for the Series C, the company said.