Verisart Lets Shopify Merchants With .ART Domains Mint, Sell NFTs

Shopify merchants with “.art” domains, which signify association with an internet design collective, can work with Web3 platform company Verisart to mint and sell non-fungible tokens through custom stores, under an arrangement announced Monday (June 20).

The announcement comes in time for the NFT.NYC NFT conference.

The no-code app lets Shopify Plus merchants mint and sell NFTs through their own storefronts, with customers claiming their NFTs from a dashboard in the merchant’s store. The app supports multiple blockchains.

Verisart said in the announcement that since 2015, the company “has worked with over 25,000 creators to build their careers across digital and physical spaces. Those companies, according to the announcement, include: Shepard Fairey, Pindar Van Arman, AES+F, Mario Klingemann, Petra Cortight and Brendan Dawes.

“We are committed to empowering creators with the technology they need to thrive,” Robert Norton, chief executive and co-founder of Verisart, said in a prepared statement.

Ulvi Kasimov, founder of the .ART collective, said in a prepared statement: “As .ART marks its fifth anniversary this year, we continue to drive forward innovation in the art world by sharing the benefits of tech. NFTs have changed the creator economy by providing a new revenue stream to artists and creators, and we are excited to be providing our domain holders this unique offer to sell NFTs on their own terms by using the Verisart Shopify App.”

See also: For Australia Zoo, New Eco-Friendly NFT Was the Right Fundraising Fit

The website art.art, whose operators help administer .art domain, said “Our mission is to support the artistic community, protect and strengthen its members’ digital identity, and generate value from art. We are continually fostering partnerships and developing new tools to serve as an activation agent to connect tech, art and finance — digitally, but on a human scale.”

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