Aria Systems Integrates Billing Data With Generative AI

Aria Systems has launched a new capability that integrates billing data with large language models (LLMs) and generative artificial intelligence (AI).

By enriching these technologies with key billing data, the new Aria AI Datashare enables generative AI to respond to customer inquiries with more personalized, precise and timely responses, Aria Systems said in a Tuesday (Aug. 1) press release.

“For many organizations, over 40% of inbound customer service inquiries relate to billing and payments,” Aria Systems Chief Information Officer and Co-Founder Brendan O’Brien said in the release. “Now, Aria users implementing AI in their customer engagement strategies can integrate intelligent billing data assets into their platforms.”

The new Aria AI Datashare provides customer details, product offering information, revenue operations performance statistics and other billing data, according to the press release.

In addition to enhancing generative AI’s responses to customer inquiries, this new capability can be used by other roles within enterprises. For example, the data can be used to answer billing-related questions, suggest products and packages that align with the customer’s profile, evaluate and enhance current offerings, and develop new products, services and customer retention strategies, per the release.

“Enterprises across all industries are actively exploring the best ways to harness AI to enhance business performance and customer satisfaction, while boosting productivity and reducing costs,” O’Brien said in the release. “Aria AI Datashare significantly uplifts the value and efficacy of any organization’s generative AI strategy by making billing data readily accessible to AI platforms.”

PYMNTS research has found that generative AI has taken off exponentially, with new companies popping up nearly every day and promising labor- and cost-saving applications in every field.

The money companies can make exploring use cases for the technology is attracting everything from startups to multibillion-dollar tech giants, according to “Preparing for a Generative AI World,” the May edition of the “Generative AI Tracker® Series,” a PYMNTS and AI-ID collaboration.

Among its many use cases, generative AI is changing the nature and quality of how consumers interact with brands. The technology is bringing customer service to its next horizon with the ability to detect emotion, offer advice and complete entire transactions.