Today in Food Commerce: Oracle Launches Restaurant Payment Service; Amazon Offers Grocery Discounts

Today in food commerce, Oracle announces the launch of a payments service for restaurants called Oracle Food and Beverage Payment Cloud Service, while Amazon offers grocery discounts for Prime subscribers. Plus, Capital Tacos’ Josh Luger discusses restaurant loyalty programs.

Oracle Debuts Restaurant Payment Tool

Business software giant Oracle has launched a payment cloud service for restaurants, letting eateries accept all major payment options. The new product, called Oracle Food and Beverage Payment Cloud Service, lets restaurants take debit and credit cards, as well as Apple Pay, Google Pay and Samsung Pay.

Amazon Follows Grocery Loyalty Trend, Extends Prime Benefits to Fresh

As grocers look to secure consumers’ loyalty in the face of steep competition, many are leveraging membership and subscription offerings to build deeper relationships with their customers. Amazon, for one, is leveraging its Prime subscription to incentivize purchases from its grocery brands and conversely leveraging its grocery brands to drive Prime subscriptions.

Capital Tacos on the Benefits of a Modern Technology Stack for Loyalty Programs

Restaurants want to digitize their rewards programs to increase customer engagement and strengthen loyalty, but the required technology infrastructure presents challenges. In the latest “Order to Eat Tracker,” Capital Tacos’ Josh Luger discusses the benefits and necessity of updating a restaurant’s technology stack to deliver robust, integrated loyalty programs.

Restaurant Apps Evolve to Meet Diners’ Demands for Digital Customization

As restaurants take the learnings from the early stages of the pandemic and apply them to their long-term digital strategies, many brands are seeking out ways to engage their mobile customers beyond offering standard loyalty rewards.

Revamped Restaurant POS Systems Put Payments Choice on the Menu

Consumers, accustomed to the easy convenience of digital ordering, have come to expect frictionless payment experiences not only when purchasing from restaurants online but also when visiting their physical stores. As such, restaurants are challenged to seek out point of sale (POS) options that allow consumers greater choice in how they would like to pay.