Blackhawk Launches Virtual Gift Cards for Smartphones in Canada

Blackhawk is launching virtual gift card products for Rogers’ customers in the new suretap wallet application in Canada. The app allows consumers to safely store payment and gift cards on their smartphones and make purchases directly from the phone by simply holding it up to contactless payment terminals, according to a press release.

“Blackhawk Canada’s research has shown that Canadians are eager for access to egift options, yet few retailers are making them available,” Steve Dekker, managing director of Blackhawk Canada said. “This is a significant opportunity to connect a new customer base with the digital gift card solutions it wants, which can readily be used for purchases from favorite brands and retailers.”

Major Canadian retailers with egift cards area available for purchase within the ewallet include Indigo, Swiss Chalet, Montana’s Cookhouse, milestones Grill+Bar, Harvey’s, Kelsey’s, Earls Restaurants, Ardene, and Spafinder Wellness 365, with many more available in the coming months.

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