20130315-Loylogic Takes Global Approach With Loyalty Innovation

As analytics tools improve and big data gets bigger, loyalty is an industry influenced by constant change. PYMNTS.com spoke with Dominic Hofer, CEO and founder of Loylogic, to discuss how companies can be innovative in the space, and to review what merchants and consumers alike stand to benefit from the next wave of loyalty solutions. Why does Hofer define his company as a “virtual currency clearinghouse?”
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